Samsung Electronics Co. Ltd., claimed to be the leader in home entertainment for nine consecutive years, unveiled the all-new SUHD TV with screens of 55, 65, 78 and 88 inches “setting a new standard in premium UHD content and elevating the viewing experience to new levels,” at its showroom in Red Sea Mall, Jeddah.

The event’s distinctive approach was said to be highly appreciated by the visitors and members of the press who were given a live demonstration and a first-ever hands-on experience of the TV.

The innovative SUHD TV celebrates a major milestone in the UHD era. It has a number of new features: Its SUHD re-mastering engine delivers an unrivaled viewing experience while its stylish curved design provides viewers with a more immersive viewing experience and its Smart TV functions are now powered by Tizen, giving viewers easy access to their favorite content. KeeWon Park, GM at Samsung Electronics in Saudi Arabia, said: “We kickstarted TV content back in 2008 with the birth of content-oriented TVs that easily connected to the internet and USB devices. We then started off the widgets service then created the multi-device application. The year 2011 was a turning point in our Samsung smart TV history when we introduced the smart hub until we reached today the ultimate curved Samsung SUHD TV powered by Tizen, which embodies the future entertainment experience.” “Samsung provides the leading picture in the industry and will continue to do so with our SUHD TVs. Consumers can trust that we are more committed than ever to consistently deliver a superior home entertainment experience for years to come,” he added. Samsung SUHD TVs demonstrate groundbreaking advances in contrast, brightness, color reproduction, and detail to deliver an overall superior picture quality experience, he said.



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